Monday, April 28, 2014

Objective Summary: Social Media

Harvard University

Emma Davitz
Harper
English 10
28th April 2014
           
                                                                                                 









In the opening chapters of Ben Mezrich's Accidental Billionaires: The Founding of Facebook, the audience learns and sees how Mark Zuckerberg's knowledge of computer science and programming developed into one of the greatest forms of social media known today as Facebook. Mark Zuckerberg was a dedicated freshman attending Harvard University. Mezrich called Zuckerberg a computer genius and further backed this statement up by explaining how Zuckerberg hacked into the secured Harvard website to obtain information on the students attending the University. Zuckerberg then created a webpage called Facemash. Facemash was a website where students from Harvard rate other students on their appearances. Mezrich tells the audience that because Zuckerbeg is so intelligent he is able to analyze and help assist in making the Harvard computer website better. At first Zuckerberg gets in trouble for hacking into the website, but then the Harvard staff realizes his knowledge on computer science is valuable and they decide to use his tricks to help promote and secure their program. After these events, Zuckerberg comes up with the idea of a social media website that could be seen and used by the entire world instead of only within the University. Mezrich's final point to this section is that building a social media website not only takes extreme knowledge on computer science and marketing, it also takes curiosity and determination and not only that, it is also extremely difficult due to the outside competition.



Mezrich, Ben. The accidental billionaires: the founding of Facebook, a tale of sex, money, genius and betrayal. New York: Doubleday, 2009. Print.


Mark Zuckerberg

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